Use cases

Be inspired by the use cases for sales and aftersales that other engineering / manufacturing customers have already implemented with us in order to become more proactive in their markets, to live customer centricity with the entire organization and to promote international cooperation.

Funnel structure only creates clarity if it reflects how customers make decisions. This post explains why internal milestones aren’t enough ...
Many CRM rollouts fail because they focus on tools, not thinking. This post explains why success depends on pulling sales ...
Funnel structure brings clarity - and consequences. This post shows how introducing funnel logic exposes inactive deals, forces prioritization, and ...
Admins, data teams, and IT play a crucial role in CRM success - but they can’t fix what sales hasn’t ...
Dashboards bring transparency - but real steering happens when teams turn shared data into shared action. This post explores how ...
Dashboards create visibility - but visibility alone doesn’t drive action. This post explains why sales teams must go beyond reporting ...