Use cases

Be inspired by the use cases for sales and aftersales that other engineering / manufacturing customers have already implemented with us in order to become more proactive in their markets, to live customer centricity with the entire organization and to promote international cooperation.

The Quote Trap: Why “Sent” Doesn’t Mean “Progress”

In B2B sales, sending a quote often feels like progress. But without clear customer commitment, it’s just another document. This ...

One Board, One Conversation: How Dashboards Shape Sales Routines

Dashboards can do more than report KPIs. When designed well, they become part of the weekly sales rhythm - shaping ...

The Hidden Cost of Dirty Data: Why Your KPIs Might Be Lying to You

Many sales organizations rely on KPIs like cycle time and hit rate to steer performance. But if the underlying data ...

From Gut Feeling to Real Forecasts: Why Many Sales Pipelines Overpromise

Many sales forecasts in capital goods businesses look solid – until you examine the logic behind them. This post explores ...

Detecting Patterns: How Funnel Logic Enables Better Sales Intelligence

When sales teams lack structure, deals stall silently. This post explains how funnel logic builds momentum by turning opportunities into ...

Progress on Purpose: How Funnel Structure Turns Action into Outcomes

Structured funnel data reveals more than status - it uncovers patterns. This post explains how sales teams can detect buying ...

We are a specialized consulting company focusing on sales and aftersales processes for engineering and manufacturing companies operating internationally across various regional markets. Through systematic processes and high data quality in CRM, we work with your teams to bring clarity and proactivity to the markets and therefore ensure greater economic resilience in the face of major global changes.