Meander

More time for what really matters in Sales

Maximize the active selling time of your sales team and reduce time-wasters through precise analysis and actionable recommendations. Meander helps you restore the flow back to the customer.

Let’s explore Meander:

Gain clarity on your team’s actual Active Selling Time and pinpoint your biggest time-wasters
Receive a tailored action plan to systematically increase customer-facing time
Unlock intrinsic motivation in your team by focusing on what matters most to them: time with customers
Use today’s technology meaningfully - guided by expert insights, not hype

What are the challenges Meander will deal with?

Declining Active Selling Time

A creeping development that no one actively chooses but that steadily erodes sales efficiency across the entire sales organization. It results in fragmented days, limited customer contact, and increasing frustration across the team.

Technological Overload

Sales leaders lack the time and capacity to keep up with evolving tools and AI trends – not because of unwillingness, but due to overwhelming day-to-day demands. Promising solutions remain unused, and existing systems are poorly integrated into the actual workflow.

Counterproductive Micromanagement

When market pressure rises, leadership often responds with more control: extra meetings, ad-hoc reports, and tighter oversight - unintentionally pulling teams away from customers and draining morale.

The impact you can expect

More selling time. More clarity. More energy.

Create Transparency

Gain clarity on your team’s actual Active Selling Time. Our precise, role-based analysis helps you identify hidden time-wasters and understand where your team’s energy truly goes.

Concrete Action Plan

Receive a clear, prioritized list of measures that help your organization systematically increase active selling time - tailored to your structure, tools, and habits.

Higher Team Motivation

By refocusing on what really matters - customer contact - Meander taps into the core motivation of salespeople and builds commitment across your team.

Expert Sparring for Smart Tech Use

Gain clarity on your team’s actual Active Selling Time. Our precise, role-based analysis helps you identify hidden time-wasters and understand where your team’s energy truly goes.

How Meander solves this

Survey

We anonymously survey your full sales organization - including Field Sales, Inside Sales, and Sales Operations - to understand how time is actually spent and where the main friction points lie.

Cockpit

We turn the data into a clear dashboard that visualizes time allocation, team workloads, and the biggest time-wasters - giving you a structured view across roles.

Action Plan

Together, we identify the most effective levers and define specific measures to increase customer-facing time – tailored to your team, processes, and tools.

Optional

For technical implementation (e.g. automation, CRM setup), we work hand in hand with Coding Kombüse - our trusted tech partner from within the same group - ensuring a smooth and efficient transition from insight to action.

Active Selling Time Cockpit

Real data from a recent client: only 17% of total time was spent in direct customer interaction. Reducing time-wasters by just 10% would boost active selling time by 80%.

The meaning behind "Meander"

Why “Meander”?

A meander is a natural river bend – shaped by a dynamic balance of erosion and sedimentation.
Your sales organization needs a similar balance: structure where it’s needed, flow where it matters.
Meander helps restore that flow toward your customers.

Is Meander suited for your needs?

Meander is suited, if:

You suspect your sales team spends too little time with customers.
You want to fight meeting overload and reporting chaos.
You want to evaluate if and how tools like AI and CRM can really help.
You sense untapped motivation in your sales organization.
Your team struggles with long sales cycles and internal inefficiencies

Meander is not suited, if:

Still have Questions?

How much time does the analysis require from our team?

The survey is brief and focused. Most participants complete it in under 10 minutes. Your leadership team receives a clear summary and recommendations in a compact 60–90 minute debrief.

Will this create tension or resistance internally?

No. The survey is anonymous and does not evaluate individuals. It highlights structural patterns – not personal performance. Most teams appreciate the opportunity to speak freely and be heard.

What exactly happens after the survey?

You receive an Active Selling Time dashboard and a prioritized action list. From there, we jointly decide what initiatives to launch – optionally with expert support on digital improvements.

Can we repeat the process later on?

Yes – Meander is designed to be repeatable. It provides a valuable baseline that can be revisited to track developments, monitor the impact of initiatives, and maintain long-term visibility into how sales time is spent.

Is this just another tool?

No. Meander is not a new system to learn. It’s a strategic lens to understand whether your current tools (CRM, AI, workflows) are truly supporting your team -and if not, why.